Pricing
HeyGen Pricing
Quick answer
HeyGen has a Free plan for testing short AI-avatar and video workflows, while Creator is listed at $29 per month or $24 per month when paid annually. Paid plans are credit-based, so Creator is best for solo users with regular but bounded video needs, Pro is better for higher-credit individual workflows, and Business is the first serious team route because it adds shared workspace controls and seat billing. The headline price alone can be misleading if your workflow uses premium video, translation, digital twins, or API features. Before buying, verify monthly credits, credit costs by feature, rollover behavior, seat pricing, export limits, and whether Business or Enterprise controls are required.
Verified May 2026 · Always confirm pricing at checkout — plans and prices can change.
Starting price
Free / Creator from $29/mo
The official FAQ says Creator is $29/month or $24/month when paid annually; verify annual pricing for each plan at checkout.
Free plan
Yes
Free plan for testing short HeyGen videos with a small monthly video allowance.
Free trial
No
No trial available
Note: HeyGen pricing is credit-based and can change as the product adds new video, avatar, translation, and API features. Always verify the live pricing page and checkout screen before making a purchase decision, especially if your usage depends on Avatar IV, video translation, API workflows, extra seats, or credit add-ons.
Plans & pricing
Plan details based on publicly available information. Verify current pricing at checkout.
Free
Individuals who want to test HeyGen before paying for a credit-based plan.
Best for: Trying basic avatar video creation, short AI videos, and the general creation workflow.
$0/mo
free
- · Creates a small number of videos each month on the free tier.
- · Supports short videos up to 1 minute.
- · Includes access to core AI video creation tools such as Avatar IV and Video Agent on the official pricing page.
- · Includes access to a stock digital twin library.
- · Supports a basic language set for early testing.
- · Includes one custom digital twin according to the pricing page.
- – Free usage is limited to a small monthly video quota rather than monthly credits.
- – Videos are limited to short duration, so it is not suitable for serious production volume.
- – Export quality, processing speed, languages, and collaboration features are limited compared with paid plans.
- – The help center says free video quota may vary by region, so verify what your account receives.
Use Free to test output quality and workflow fit before evaluating Creator or Pro.
Creator
Solo creators, marketers, and small operators making recurring AI avatar or marketing videos.
Best for: Regular individual video creation where 600 monthly credits and 1080p export are enough.
$29/mo; $24/mo if paid annually
monthly or annual billing
- · Includes 600 credits per month.
- · Supports videos up to 30 minutes.
- · Exports video up to 1080p.
- · Adds watermark removal.
- · Adds voice cloning.
- · Supports 175+ languages and dialects.
- · Includes credit rollovers according to the pricing page.
- – Creator is still credit-based; high-credit features can exhaust the monthly allowance faster than basic video creation.
- – Creator does not support one-time credit purchases according to HeyGen's help center.
- – It does not include 4K export, flexible Pro credit tiers, or Business collaboration controls.
- – Annual pricing should be verified during checkout before committing.
Creator is the practical first paid plan for many solo users, but the credit model matters more than the headline monthly price.
Pro
Advanced individuals who need more credits, 4K export, and heavier video creation capacity.
Best for: High-volume individual creators who use premium video generation, translation, or AI asset features regularly.
From $49/mo
monthly; scalable credit tiers available
- · Starts with 1,000 credits per month.
- · Supports higher Pro credit tiers selected at checkout.
- · Exports video up to 4K.
- · Supports videos up to 30 minutes.
- · Includes faster processing than Creator.
- · Adds editing and proofreading for translation scripts.
- · Keeps watermark removal and unlimited photo avatars from paid individual plans.
- – Pro starts at $49 per month, but cost increases if you select higher monthly credit tiers.
- – Pro is designed for individual use, not team workspaces or shared collaboration.
- – It does not include Business features such as shared credits, team management, SSO, SCORM export, and LMS integrations.
- – Pro credit usage depends on the specific feature, model, and generation type selected.
Pro should be evaluated by expected credit consumption, not only by the starting monthly price.
Business
Teams and businesses that need collaboration, shared workspaces, pooled credits, and stronger controls.
Best for: Marketing, training, sales, and operations teams creating videos together instead of using one solo account.
$149/mo plus $20/seat/mo for additional seats
monthly team plan with additional per-seat cost
- · Includes 1,500 credits per month for the workspace.
- · Supports videos up to 60 minutes.
- · Exports video up to 4K.
- · Includes higher concurrency than Pro.
- · Adds five custom digital twins.
- · Adds workspace collaboration, video commenting, team management, and centralized billing.
- · Adds SAML/SSO, SCORM export, LMS integrations, and integrations with tools such as Make, Zapier, HubSpot, and n8n according to the pricing page.
- – Additional seats cost $20 per seat per month.
- – HeyGen states that adding seats does not increase the shared credit pool.
- – Teams may need credit top-ups or auto-reload if usage exceeds the included 1,500 credits.
- – Enterprise-only controls such as SCIM user provisioning, multi-workspace control, priority support, and tailored onboarding are not included in the same way.
Business is the first plan to evaluate when more than one person needs to create, review, manage, or govern videos.
Enterprise
Larger organizations that need scale, governance, security, onboarding, and custom commercial terms.
Best for: Companies deploying AI video across departments, regions, training programs, or enterprise localization workflows.
Contact Sales
custom contract
- · Includes custom enterprise pricing and sales-led setup.
- · Supports flexible video generation with no public maximum video duration on the pricing page.
- · Adds multi-workspace control and centralized role management.
- · Adds enterprise security and privacy controls.
- · Includes SCIM user provisioning and team member MFA on the pricing page.
- · Adds priority support, dedicated customer success, tailored onboarding, and invoice billing.
- · Enterprise materials mention governance, audit logs, admin controls, content retention, API access, and advanced creation options.
- – Public pricing is not listed, so procurement requires a sales conversation.
- – Contract terms, seat minimums, credit terms, support level, data handling, and API usage must be confirmed directly with HeyGen.
- – Enterprise is usually unnecessary for individual creators or small teams that only need basic avatar videos.
- – Some enterprise features may depend on the negotiated package and should not be assumed from public marketing pages alone.
Enterprise is mainly a governance and scale decision, not just a higher usage tier.
Plan names, features, and pricing are based on publicly available information and may have changed. Always verify on the official pricing page.
Which plan should you choose?
Plan fit by user type — before checking out, verify these match the current plan details.
| If you are… | Consider |
|---|---|
| People testing AI avatar video | Free |
| Solo creators making recurring short videos | Creator |
| Advanced individual creators | Pro |
| Teams creating training, marketing, or sales videos | Business or Enterprise |
Stack cost context
HeyGen is likely one part of a wider AI stack. The total monthly cost matters more than any single tool.
HeyGen is an AI-avatar and video-generation layer for training, marketing, sales, and creator content. It may replace some filming, avatar, translation, and short-video production work, but scripts, brand assets, editing, audio, publishing, analytics, and legal review can still require separate tools and budget.
Other tools in a typical stack
AI video generation
e.g. Synthesia, Runway, InVideo AI
Script writing and planning
e.g. ChatGPT, Claude, Gemini
Design and visual assets
e.g. Canva AI, Adobe Firefly, Figma
Audio and post-production
e.g. Descript, ElevenLabs, CapCut
Automation and publishing
e.g. Zapier, Make, YouTube
What to verify before paying
- Verify the live checkout price for monthly versus annual billing before choosing Creator or Pro.
- Check the credit cost of your most common video type, especially Avatar IV, Video Agent, translation, and AI asset generation.
- Confirm whether the Free plan quota in your region matches the public pricing page and help center language.
- For Pro, verify the exact credit tier selected at checkout because higher monthly credit tiers increase the price.
- For Business, calculate total cost using both the $149 base price and the $20 per additional seat charge.
- Confirm that additional Business seats do not increase the shared credit pool before adding team members.
- Check whether your workflow needs SSO, SCORM export, LMS integrations, SCIM, audit logs, or API access before choosing Business or Enterprise.
- Review data privacy, avatar rights, voice cloning consent, and acceptable-use policies before using HeyGen for client or employee-facing content.
Pricing FAQ
Does HeyGen have a free plan?
How much does HeyGen cost?
Does HeyGen offer a free trial?
Is HeyGen Creator worth it?
What is the difference between HeyGen Creator and Pro?
When should a team choose HeyGen Business or Enterprise?
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